Klamna Blog: Call Center & Customer Service Guides

Tips and guides on call centers, customer service, WhatsApp Business, CRM and AI for companies in Egypt.

· 7 min read

WhatsApp Verified Business Account: The Road to the Blue Tick

A WhatsApp verified business account is not one step: there is Meta business verification, display name approval, and the blue tick request that Meta decides. This guide explains the difference, the steps and the evidence that helps.

· 7 min read

IVR Menu Design: Principles and Ready Scripts for Businesses

How to approach IVR menu design so callers reach the right team quickly: menu depth and option order, working hours and holidays, callback, sample scripts for clinics, online stores, real estate and service companies, recording and testing.

· 7 min read

Lead Follow-Up: A Practical Guide from Ad to Closed Deal

A lead follow-up guide for companies in Egypt: capture from web forms and Facebook, Instagram, TikTok and Google lead ads, de-duplication, round-robin assignment, an instant WhatsApp welcome, dialer calls, a cadence plan and reporting.

· 7 min read

How WhatsApp Business API Pricing Works in Egypt

A plain explanation of how Meta charges for WhatsApp API messages: template categories (marketing, utility, authentication), service conversations, and how to keep costs down.