In Egyptian e-commerce, cash on delivery is the norm, and every store owner knows the problem: the order ships, the courier arrives, and the customer says "I never ordered this", or the phone is off, or they changed their mind. That is shipping both ways, stock tied up and a courier's wasted trip. The best time to find out an order isn't serious is before it ships.
Klamna turns order confirmation into an organised process instead of a spreadsheet and one employee holding a phone.
The order's journey from store to shipping
Step 1: the order arrives. Directly from your Shopify store, or from any other store or system through the API and webhooks. It comes in with the customer details, items and address, and links to the customer's record in the CRM.
Step 2: a WhatsApp message. The customer automatically receives a WhatsApp template with the order details asking them to confirm, cancel or change it. Most customers reply here, and nobody needs to call them.
Step 3: a call for those who didn't reply. Unconfirmed orders go into an automatic dialer list. You have two options:
- An AI agent calls the customer in a natural voice in Arabic or English, reviews and confirms the order, and hands over to a person if the customer has a question.
- Or your team calls from the dialer in turn, with every call result saved.
Step 4: the result goes back. The order becomes confirmed, cancelled or needs a change, and the status goes back to your system via webhooks, so only serious orders ship.
Step 5: after shipping. Customer questions about the shipment reach the same inbox, and the agent sees the order and the earlier calls.
Why all three together beat a single app
A WhatsApp-only confirmation app leaves out the customer who didn't reply. A team that only calls wastes time on orders a message could have confirmed. An AI agent alone can't handle every case. When WhatsApp, AI, the dialer and your team sit in one system, each order gets the cheapest confirmation method that works for it, and no order falls between systems.
Settings that make a difference
- Allowed calling hours, so customers are not called late.
- A do-not-call list for customers who asked not to be called.
- Recording of confirmation calls in case of a dispute.
- Reports on confirmed and cancelled orders from the report builder.
AI is an optional add-on that runs on your company's own OpenAI account, so the cost stays under your control.
How to start
- Sign up and pick the online store template.
- Connect Shopify, or have your developer connect your store through the API.
- Connect your WhatsApp number and prepare the confirmation template.
- Turn on the dialer and, if you like, the AI agent for calls.
- Test on a few orders, then switch it on for all of them.
Read more about online stores and shipping and delivery companies, or the auto dialer page.
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